{"id":6371,"date":"2014-11-20T17:42:05","date_gmt":"2014-11-20T09:42:05","guid":{"rendered":"http:\/\/vansgn.com\/brandvale\/?p=6371"},"modified":"2014-11-20T17:42:05","modified_gmt":"2014-11-20T09:42:05","slug":"pizza-hut-rebranding","status":"publish","type":"post","link":"http:\/\/vansgn.com\/brandvale\/pizza-hut-rebranding.html","title":{"rendered":"\u5fc5\u80dc\u5ba2\u6539\u201c\u5934\u201d\u6362\u201c\u9762\u201d Pizza=logo"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-and-old.png\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p>\u53ef\u80fd\u662f\u81ea1958\u5e74\u6210\u7acb\u4ee5\u6765\u6700\u663e\u8457\u7684\u4e00\u6b21\u54c1\u724c\u8fdb\u5316\uff0c\u5fc5\u80dc\u5ba2\uff08Pizza Hut\uff09\u5728\u5317\u7f8e\u5e02\u573a\u63a8\u51fa\u5168\u65b0\u54c1\u724c\u6807\u8bc6\u53ca\u4e00\u63fd\u5b50\u7684\u54c1\u724c\u91cd\u5851\u8ba1\u5212\u3002\u9664\u4e86\u5f31\u5316\u5176\u6807\u5fd7\u6027\u7684\u7ea2\u5c4b\u9876\u56fe\u6848\uff0c\u7855\u5927\u7684\u62ab\u8428\u997c\u8eab\u6210\u4e3a\u6700\u91cd\u8981\u7684 logo \u5143\u7d20\u3002\u8fd9\u4e0d\u80fd\u4e0d\u8bf4\u662f\u4e00\u6b21\u8d4c\u535a\uff0c\u5728\u5176\u4e1a\u7ee9\u6301\u7eed\u4f4e\u8ff7\u7684\u5f53\u4e0b\u3002\u503c\u5f97\u73a9\u5473\u7684\u662f\uff0c\u5fc5\u80dc\u5ba2\u7684\u6b7b\u654c\u8fbe\u7f8e\u4e50\uff08Domino\u2019s\uff09\u53bb\u5e74\u4e5f\u66f4\u65b0\u4e86\u54c1\u724c\u6807\u8bc6\u3002<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/PizzaHut-logo-name-2014.png\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014.png\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p>\u65b0\u6807\u8bc6\u6574\u4f53\u5ef6\u7eed\u4e86\u5fc5\u80dc\u5ba2\u7684\u7ea2\u8272\uff0c\u5728\u8f85\u52a9\u8272\u4e0a\u5927\u80c6\u91c7\u7528\u6728\u70ad\u6750\u8d28\u7684\u9ed1\u8272\u80cc\u666f\uff0c\u65e0\u8bba\u662f\u7f51\u7ad9\u3001\u5305\u88c5\u76d2\u8fd8\u662f\u5236\u670d\u3002\u9664\u4e86\u54c1\u724c\u6807\u8bc6\uff0c\u65b0\u7684slogan &#8220;The Flavor of Now&#8221; \uff08\u73b0\u5728\u7684\u5473\u9053\uff09\u4e5f\u5c06\u53d6\u4ee3\u201cPizza and More\u201d\u3002<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/PizzaHut_logo-evolution.png\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p>\u5fc5\u80dc\u5ba2 logo \u8fdb\u5316\u56fe\uff0c \u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u4f46\u8fd115\u5e74\u5185\uff0c\u5fc5\u80dc\u5ba2\u66fe\u56db\u5ea6\u66f4\u65b0\u6807\u8bc6\u3002<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-website.jpg\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-order.png\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-package.jpg\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-bag.jpg\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p><img decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2014\/11\/Pizza-Hut-logo-2014-cup.jpg\" alt=\"Pizza Hut logo 2014\" \/><\/p>\n<p>\u6b64\u6b21\u54c1\u724c\u91cd\u5851\u81ea\u5317\u7f8e\u5f00\u59cb\uff0c\u5c06\u662f\u5fc5\u80dc\u5ba2\u5386\u53f2\u4e0a\u6700\u5927\u89c4\u6a21\u7684\u54c1\u724c\u63a8\u5e7f\u548c\u5e02\u573a\u8425\u9500\u6d3b\u52a8\uff0c\u5305\u62ec\u65b0logo\u5728\u5185\uff0c \u7531 <a href=\"http:\/\/www.deutschinc.com\" target=\"_blank\">Deustch LA<\/a> \u5305\u5e72\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u53ef\u80fd\u662f\u81ea1958\u5e74\u6210\u7acb\u4ee5\u6765\u6700\u663e\u8457\u7684\u4e00\u6b21\u54c1\u724c\u8fdb\u5316\uff0c\u5fc5\u80dc\u5ba2\uff08Pizza Hut\uff09\u5728\u5317\u7f8e\u5e02\u573a\u63a8\u51fa\u5168\u65b0\u54c1\u724c\u6807\u8bc6\u53ca\u4e00\u63fd\u5b50\u7684\u54c1\u724c\u91cd\u5851\u8ba1\u5212\u3002\u9664\u4e86\u5f31\u5316\u5176\u6807\u5fd7\u6027\u7684\u7ea2\u5c4b\u9876\u56fe\u6848\uff0c\u7855\u5927\u7684\u62ab\u8428\u997c\u8eab\u6210\u4e3a\u6700\u91cd\u8981\u7684 logo \u5143\u7d20\u3002\u8fd9\u4e0d\u80fd\u4e0d\u8bf4\u662f\u4e00\u6b21\u8d4c\u535a\uff0c\u5728\u5176\u4e1a\u7ee9\u6301\u7eed\u4f4e\u8ff7\u7684\u5f53\u4e0b\u3002\u503c\u5f97\u73a9\u5473\u7684\u662f\uff0c\u5fc5\u80dc\u5ba2\u7684\u6b7b\u654c\u8fbe\u7f8e\u4e50\uff08Domino\u2019s\uff09\u53bb\u5e74\u4e5f\u66f4\u65b0\u4e86\u54c1\u724c\u6807\u8bc6\u3002 \u65b0\u6807\u8bc6\u6574\u4f53\u5ef6\u7eed\u4e86\u5fc5\u80dc\u5ba2\u7684\u7ea2\u8272\uff0c\u5728\u8f85\u52a9\u8272\u4e0a\u5927\u80c6\u91c7\u7528\u6728\u70ad\u6750\u8d28\u7684\u9ed1\u8272\u80cc\u666f\uff0c\u65e0\u8bba\u662f\u7f51\u7ad9\u3001\u5305\u88c5\u76d2\u8fd8\u662f\u5236\u670d\u3002\u9664\u4e86\u54c1\u724c\u6807\u8bc6\uff0c\u65b0\u7684slogan &#8220;The Flavor of Now&#8221; \uff08\u73b0\u5728\u7684\u5473\u9053\uff09\u4e5f\u5c06\u53d6\u4ee3\u201cPizza and More\u201d\u3002 \u5fc5\u80dc\u5ba2 logo \u8fdb\u5316\u56fe\uff0c \u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u4f46\u8fd115\u5e74\u5185\uff0c\u5fc5\u80dc\u5ba2\u66fe\u56db\u5ea6\u66f4\u65b0\u6807\u8bc6\u3002 \u6b64\u6b21\u54c1\u724c\u91cd\u5851\u81ea\u5317\u7f8e\u5f00\u59cb\uff0c\u5c06\u662f\u5fc5\u80dc\u5ba2\u5386\u53f2\u4e0a\u6700\u5927\u89c4\u6a21\u7684\u54c1\u724c\u63a8\u5e7f\u548c\u5e02\u573a\u8425\u9500\u6d3b\u52a8\uff0c\u5305\u62ec\u65b0logo\u5728\u5185\uff0c \u7531 Deustch LA \u5305\u5e72\u3002<\/p>\n","protected":false},"author":1,"featured_media":6372,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84],"tags":[],"class_list":["post-6371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rebranding-brand-identity"],"amp_enabled":true,"_links":{"self":[{"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/posts\/6371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/comments?post=6371"}],"version-history":[{"count":2,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/posts\/6371\/revisions"}],"predecessor-version":[{"id":6383,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/posts\/6371\/revisions\/6383"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/media\/6372"}],"wp:attachment":[{"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/media?parent=6371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/categories?post=6371"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/vansgn.com\/brandvale\/wp-json\/wp\/v2\/tags?post=6371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}