{"id":819,"date":"2007-10-08T17:57:31","date_gmt":"2007-10-08T09:57:31","guid":{"rendered":"http:\/\/vansgn.com\/brandvale\/?p=819"},"modified":"2011-12-18T22:15:05","modified_gmt":"2011-12-18T14:15:05","slug":"philips","status":"publish","type":"post","link":"http:\/\/vansgn.com\/brandvale\/philips.html","title":{"rendered":"Philips\uff08\u98de\u5229\u6d66\uff09\u7cbe\u4e8e\u5fc3\u7b80\u4e8e\u5f62"},"content":{"rendered":"<p><a href=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144426_logo_philips.gif\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144426_logo_philips.gif\" alt=\"\" title=\"08_144426_logo_philips\" width=\"425\" height=\"175\" class=\"alignnone size-full wp-image-1364\" srcset=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144426_logo_philips.gif 425w, http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144426_logo_philips-300x123.gif 300w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\" \/><\/a><a href=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144458_philips.gif\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144458_philips.gif\" alt=\"\" title=\"08_144458_philips\" width=\"425\" height=\"175\" class=\"alignnone size-full wp-image-1365\" srcset=\"http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144458_philips.gif 425w, http:\/\/vansgn.com\/brandvale\/wp-content\/uploads\/2007\/10\/08_144458_philips-300x123.gif 300w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\" \/><\/a><br \/>\nPhilips\uff08\u98de\u5229\u6d66\uff09<br \/>\n\u603b\u90e8\uff1a\u8377\u5170\u963f\u59c6\u65af\u7279\u4e39<br \/>\n\u4ea7\u4e1a\uff1a\u6d88\u8d39\u7535\u5b50<br \/>\n\u4ea7\u54c1\uff1a\u7167\u660e\u3001\u5bb6\u5ead\u7535\u5668\u3001\u533b\u7597\u7cfb\u7edf<\/p>\n<p>\u8377\u5170\u7687\u5bb6\u98de\u5229\u6d66\u7535\u5b50\u516c\u53f8\uff08Royal Dutch Philips Electronics Ltd.\uff09\uff0c\u7b80\u79f0\u98de\u5229\u6d66\u516c\u53f8\uff0c\u662f\u4e16\u754c\u4e0a\u6700\u5927\u7684\u7535\u5b50\u516c\u53f8\u4e4b\u4e00\u3002<br \/>\n1891\u5e74\u98de\u5229\u6d66\u5728\u8377\u5170\u7684\u5b89\u591a\u82ac\uff08Eindhoven\uff09\u6210\u7acb\uff0c\u521d\u671f\u751f\u4ea7\u78b3\u4e1d\u706f\u6ce1\uff0c\u7ecf\u8fc7\u4e0d\u65ad\u521b\u65b0\u53ca\u9010\u6e10\u62d3\u5c55\u8425\u8fd0\u8303\u56f4\uff0c\u6210\u4e3a\u8de8\u56fd\u7535\u5b50\u5de8\u64d8\uff0c\u5728\u77e5\u540d\u7684Fortune\u6742\u5fd7\u8bc4\u6bd4\u4e2d\u9ad8\u5c45\u5168\u4e16\u754c\u524d30\u5bb6\u7535\u5b50\u4f01\u4e1a\u4e2d\u4e4b\u7b2c\u516b\u4f4d\uff0c\u7ecf\u8425\u4e86100\u591a\u9879\u4e0d\u540c\u7684\u4e1a\u52a1\u53ca\u4ea7\u54c1\uff0c\u5e7f\u53ca\u6d88\u8d39\u6027\u7535\u5b50\u3001\u89c6\u542c\u3001\u5c0f\u5bb6\u7535\u3001\u7167\u660e\u3001\u901a\u4fe1\u3001\u4fe1\u606f\u3001\u7535\u5b50\u96f6\u7ec4\u4ef6\u3001\u534a\u5bfc\u4f53\u3001\u5de5\u4e1a\u7535\u5b50\u548c\u533b\u7597\u7cfb\u7edf\u7684\u5168\u7cfb\u5217\u4ea7\u54c1\u548c\u6574\u5408\u6027\u670d\u52a1\u3002<\/p>\n<p>1995\u5e74\u8d77\uff0c\u5168\u7403\u4ee5Let&#8217;s Make Things Better\uff08\u8ba9\u6211\u4eec\u505a\u5f97\u66f4\u597d\uff09\u7684\u7406\u5ff5\u548c\u884c\u52a8\uff0c\u8868\u8fbe\u51fa\u628a\u6bcf\u4ef6\u4e8b\u90fd\u505a\u5f97\u66f4\u597d\u7684\u627f\u8bfa\uff0c\u4ee5\u671f\u4f7f\u83f2\u5229\u6d66\u6210\u4e3a\u987e\u5ba2\u5fc3\u76ee\u4e2d\u7684\u7b2c\u4e00\u9009\u62e9\u3002<\/p>\n<p>2005\u5e7412\u67088\u65e5\uff0c\u98de\u5229\u6d66\u516c\u53f8\u5728\u5df4\u9ece\u5411\u5916\u754c\u5ba3\u5e03\uff0c\u516c\u53f8\u5c06\u5b9e\u73b0\u6218\u7565\u8f6c\u578b\uff0c\u5373\u5c06\u6280\u672f\u7b80\u5355\u5316\u3002\u4e3a\u6b64\uff0c\u8fd9\u5bb6\u8d85\u5927\u578b\u7535\u5668\u4f01\u4e1a\u6210\u7acb\u4e86\u201cS im p licity\u201d\u987e\u95ee\u59d4\u5458\u4f1a\uff0c\u8058\u8bf7\u4e86\u4ece\u65f6\u88c5\u8bbe\u8ba1\u3001\u6c7d\u8f66\u8bbe\u8ba1\u5230\u533b\u7597\u548c\u5efa\u7b51\u9886\u57df\u7684\u51e0\u4f4d\u5916\u884c\u4eba\u4e3a\u987e\u95ee\u3002\u4ed6\u4eec\u5206\u522b\u662f\uff1a\u98de\u5229\u6d66\u9996\u5e2d\u8425\u9500\u5b98\u3001\u96c6\u56e2\u7ba1\u7406\u59d4\u5458\u4f1a\u59d4\u5458\u82ae\u5b89\u5353\u5148\u751f\uff0c\u5916\u8058\u7684\u8457\u540d\u9999\u6e2f\u5efa\u7b51\u5e08\u5f20\u667a\u5f3a\u5148\u751f\uff0c\u5317\u7f8e\u653e\u5c04\u5b66\u4f1a\u4e3b\u5e2d\u4f69\u5409\u00b7\u8d39\u829d\u5973\u58eb\uff0c\u7f8e\u56fdIT\u4e13\u5bb6\u7ea6\u7ff0\u00b7\u6885\u8fbe\u5148\u751f\uff0c\u82f1\u56fd\u670d\u88c5\u8bbe\u8ba1\u5e08\u8428\u62c9\u00b7\u4f2f\u66fc\u5973\u58eb\u548c\u610f\u5927\u5229\u6c7d\u8f66\u8bbe\u8ba1\u4e13\u5bb6\u80af\u00b7\u5965\u5c71\u5148\u751f\u7b49\u3002<\/p>\n<p>\u98de\u5229\u6d66\u8fd9\u5bb6\u201c\u767e\u5e74\u8001\u5b57\u53f7\u201d\u4e00\u5411\u4ee5\u6280\u672f\u521b\u65b0\u89c1\u957f\uff0c\u7535\u52a8\u5243\u987b\u5200\u3001\u76d2\u5f0f\u5f55\u97f3\u5e26\u3001CD\u548cDVD\u683c\u5f0f\u7b49\u4ea7\u54c1\u548c\u6280\u672f\u53d1\u660e\u90fd\u51fa\u81ea\u8be5\u516c\u53f8\u3002\u636e\u62a5\u9053\uff0c\u73b0\u5728\u98de\u5229\u6d66\u6301\u6709\u7ea610\u4e07\u9879\u4e13\u5229\u6743\u30012\uff0e2\u4e07\u4e2a\u6ce8\u518c\u5546\u6807\u548c1\uff0e1\u4e07\u9879\u5916\u89c2\u8bbe\u8ba1\uff0c\u76ee\u524d\u5176\u6bcf\u5e74\u7684\u4e13\u5229\u7533\u8bf7\u6570\u91cf\u9ad8\u8fbe3000\u9879\u4e4b\u591a\u3002<\/p>\n<p>2003\u5e74\u524d\uff0c\u98de\u5229\u6d66\u9677\u5165\u4f4e\u6f6e\uff0c\u6280\u672f\u521b\u65b0\u4e5f\u6ca1\u80fd\u8fc5\u901f\u8f6c\u5316\u4e3a\u5e02\u573a\u4f18\u52bf\u3002\u56e0\u6b64\u516c\u53f8\u51b3\u5b9a\u57282005\u63d0\u51fa\u201c\u7cbe\u4e8e\u5fc3\uff0c\u7b80\u4e8e\u5f62 (sense and simplicity)\u201d\u7684\u53e3\u53f7\uff0c\u53d6\u4ee3\u201c\u8ba9\u6211\u4eec\u505a\u5f97\u66f4\u597d\u201d\u8fd9\u4e00\u8d2f\u7a7f\u98de\u5229\u6d6610\u5e74\u6765\u5de5\u4f5c\u7684\u6307\u5bfc\u65b9\u9488\u3002\u201c\u6211\u4eec\u5c06\u8ba9\u4eba\u4eec\u4ee5\u66f4\u65b9\u4fbf\u7684\u65b9\u5f0f\u4eab\u53d7\u9ad8\u6df1\u7684\u6280\u672f\uff0c\u8fd9\u5c31\u662f\u8ba9\u79d1\u6280\u7b80\u5355\u5316\u7684\u6838\u5fc3\u5185\u5bb9\u201d\u3002<\/p>\n<p>\u4e0a\u4e2a\u4e16\u7eaa\uff0c\u98de\u5229\u6d66\u5728\u4e2d\u56fd\u88ab\u8bd1\u4e3a\u201c\u83f2\u5229\u6d66\u201d\uff0c\u8fd9\u672c\u662f\u897f\u65b9\u4eba\u540d\u7684\u76f4\u8bd1\uff0c\u4f46\u663e\u7136\u6709\u4e9b\u590d\u6742\u3002\u5728\u8fd9\u6b21\u7b80\u5316\u884c\u52a8\u4e2d\uff0c\u8fd9\u4e00\u4e2d\u6587\u54c1\u724c\u540d\u4e5f\u88ab\u91cd\u65b0\u5b9a\u4e49\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Philips\uff08\u98de\u5229\u6d66\uff09 \u603b\u90e8\uff1a\u8377\u5170\u963f\u59c6\u65af\u7279\u4e39 \u4ea7\u4e1a\uff1a\u6d88\u8d39\u7535\u5b50 \u4ea7\u54c1\uff1a\u7167\u660e\u3001\u5bb6\u5ead\u7535\u5668\u3001\u533b\u7597\u7cfb\u7edf \u8377\u5170\u7687\u5bb6\u98de\u5229\u6d66\u7535\u5b50\u516c\u53f8\uff08Royal Dutch Philips Electronics Ltd.\uff09\uff0c\u7b80\u79f0\u98de\u5229\u6d66\u516c\u53f8\uff0c\u662f\u4e16\u754c\u4e0a\u6700\u5927\u7684\u7535\u5b50\u516c\u53f8\u4e4b\u4e00\u3002 1891\u5e74\u98de\u5229\u6d66\u5728\u8377\u5170\u7684\u5b89\u591a\u82ac\uff08Eindhoven\uff09\u6210\u7acb\uff0c\u521d\u671f\u751f\u4ea7\u78b3\u4e1d\u706f\u6ce1\uff0c\u7ecf\u8fc7\u4e0d\u65ad\u521b\u65b0\u53ca\u9010\u6e10\u62d3\u5c55\u8425\u8fd0\u8303\u56f4\uff0c\u6210\u4e3a\u8de8\u56fd\u7535\u5b50\u5de8\u64d8\uff0c\u5728\u77e5\u540d\u7684Fortune\u6742\u5fd7\u8bc4\u6bd4\u4e2d\u9ad8\u5c45\u5168\u4e16\u754c\u524d30\u5bb6\u7535\u5b50\u4f01\u4e1a\u4e2d\u4e4b\u7b2c\u516b\u4f4d\uff0c\u7ecf\u8425\u4e86100\u591a\u9879\u4e0d\u540c\u7684\u4e1a\u52a1\u53ca\u4ea7\u54c1\uff0c\u5e7f\u53ca\u6d88\u8d39\u6027\u7535\u5b50\u3001\u89c6\u542c\u3001\u5c0f\u5bb6\u7535\u3001\u7167\u660e\u3001\u901a\u4fe1\u3001\u4fe1\u606f\u3001\u7535\u5b50\u96f6\u7ec4\u4ef6\u3001\u534a\u5bfc\u4f53\u3001\u5de5\u4e1a\u7535\u5b50\u548c\u533b\u7597\u7cfb\u7edf\u7684\u5168\u7cfb\u5217\u4ea7\u54c1\u548c\u6574\u5408\u6027\u670d\u52a1\u3002 1995\u5e74\u8d77\uff0c\u5168\u7403\u4ee5Let&#8217;s Make Things Better\uff08\u8ba9\u6211\u4eec\u505a\u5f97\u66f4\u597d\uff09\u7684\u7406\u5ff5\u548c\u884c\u52a8\uff0c\u8868\u8fbe\u51fa\u628a\u6bcf\u4ef6\u4e8b\u90fd\u505a\u5f97\u66f4\u597d\u7684\u627f\u8bfa\uff0c\u4ee5\u671f\u4f7f\u83f2\u5229\u6d66\u6210\u4e3a\u987e\u5ba2\u5fc3\u76ee\u4e2d\u7684\u7b2c\u4e00\u9009\u62e9\u3002 2005\u5e7412\u67088\u65e5\uff0c\u98de\u5229\u6d66\u516c\u53f8\u5728\u5df4\u9ece\u5411\u5916\u754c\u5ba3\u5e03\uff0c\u516c\u53f8\u5c06\u5b9e\u73b0\u6218\u7565\u8f6c\u578b\uff0c\u5373\u5c06\u6280\u672f\u7b80\u5355\u5316\u3002\u4e3a\u6b64\uff0c\u8fd9\u5bb6\u8d85\u5927\u578b\u7535\u5668\u4f01\u4e1a\u6210\u7acb\u4e86\u201cS im p licity\u201d\u987e\u95ee\u59d4\u5458\u4f1a\uff0c\u8058\u8bf7\u4e86\u4ece\u65f6\u88c5\u8bbe\u8ba1\u3001\u6c7d\u8f66\u8bbe\u8ba1\u5230\u533b\u7597\u548c\u5efa\u7b51\u9886\u57df\u7684\u51e0\u4f4d\u5916\u884c\u4eba\u4e3a\u987e\u95ee\u3002\u4ed6\u4eec\u5206\u522b\u662f\uff1a\u98de\u5229\u6d66\u9996\u5e2d\u8425\u9500\u5b98\u3001\u96c6\u56e2\u7ba1\u7406\u59d4\u5458\u4f1a\u59d4\u5458\u82ae\u5b89\u5353\u5148\u751f\uff0c\u5916\u8058\u7684\u8457\u540d\u9999\u6e2f\u5efa\u7b51\u5e08\u5f20\u667a\u5f3a\u5148\u751f\uff0c\u5317\u7f8e\u653e\u5c04\u5b66\u4f1a\u4e3b\u5e2d\u4f69\u5409\u00b7\u8d39\u829d\u5973\u58eb\uff0c\u7f8e\u56fdIT\u4e13\u5bb6\u7ea6\u7ff0\u00b7\u6885\u8fbe\u5148\u751f\uff0c\u82f1\u56fd\u670d\u88c5\u8bbe\u8ba1\u5e08\u8428\u62c9\u00b7\u4f2f\u66fc\u5973\u58eb\u548c\u610f\u5927\u5229\u6c7d\u8f66\u8bbe\u8ba1\u4e13\u5bb6\u80af\u00b7\u5965\u5c71\u5148\u751f\u7b49\u3002 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